Viral Loops for AI agents

Viral Loops runs referral marketing campaigns, tracking participants, referrals, and rewards, used by growth teams running invite-a-friend programs. Connect it once through Arc0, and your agent, or Claude, ChatGPT and Cursor, can use it through one MCP endpoint, limited to what each user approved.

MarketingAPI keyMCP + RESTviral-loops.com
AUDIT LOG · VIRAL LOOPSPOLICY: acme-support
09:41:07 · claude · u_8f2read
viral_loops.list_participant_referrals
List Participant Referrals✓ allowed · 212ms
09:41:08 · claude · u_8f2read
viral_loops.get_participant
Get Participant✓ allowed · 164ms
09:41:09 · claude · u_8f2write
viral_loops.update_participant
Update Participant✓ approved · approved by user
EVERY VIRAL LOOPS CALL, ON THE RECORD
01 · USE CASES

What agents do in Viral Loops.

01

Look up a participant

Pull a participant's referral activity as a read-only check before rewarding them.

02

Register a new participant

Add someone to a referral campaign so their referral link starts tracking.

03

Track a conversion

Record a completed referral conversion for a participant, triggering their reward eligibility.

02 · ACTIONS

9 Viral Loops actions, graded by risk.

Every Viral Loops action is tagged read, write or destructive, so one policy covers the whole app and new actions inherit the right default.

read

7

Look things up. Allowed by default.

  • viral_loops.get_participant
    Get Participant
  • viral_loops.get_campaign_info
    Get Campaign Info
  • viral_loops.get_campaign_stats
    Get Campaign Stats
  • viral_loops.search_participants
    Search Participants
  • viral_loops.list_participant_referrals
    List Participant Referrals
  • viral_loops.look_up_participants
    Look Up Participants
  • viral_loops.track_participant_conversion
    Track Participant Conversion

write

2

Create and change things. Allow, or ask the user first.

  • viral_loops.update_participant
    Update Participant
  • viral_loops.register_participant
    Register Participant

destructive

0

Delete, cancel or archive. Ask first, or deny outright.

  • No destructive actions.
03 · HOW IT WORKS

Viral Loops in three steps.

  1. 01Your users connect Viral LoopsThey add their Viral Loops api key on Arc0 Connect, under your brand. It goes straight into the vault.
  2. 02You set the rulesReads run, and writes like “update Participant” can wait for the user to approve.
  3. 03Any agent can actYour agent calls Viral Loops through the Arc0 SDK or MCP, and so can Claude, ChatGPT and Cursor. Every call lands on the audit log.
POLICY.TS
await arc0.policies.set('viral_loops', {
  read: 'allow',
  write: 'ask',        // update_participant
  destructive: 'deny',  
})

# Claude Code: the same connection, one URL
$ claude mcp add --transport http arc0 \
    https://mcp.arc0.ai/u/u_8f2
04 · AUTH AND DATA

How Viral Loops connects.

Users add their Viral Loops api key on Arc0 Connect. It is encrypted in the vault, never shown to the model, and each user can rotate or revoke it at any time.

The same Viral Loops connection serves your agent over MCP and your own backend over REST and the proxy, so a user connects once. How Arc0 handles credentials →

AUTH
API key
CREDENTIALS
Per-tenant encrypted vault
MODEL SEES
Results only, never credentials
AUDIT LOG
Every call, on every plan
05 · WORKS WITH

Use Viral Loops from any agent.

Claude
ChatGPT
Cursor
Codex
VS Code
OpenAI Agents SDK
Claude Agent SDK
Vercel AI SDK
Mastra
LangGraph
07 · FAQ

Viral Loops and Arc0, answered.

Q01

Can I use Viral Loops with Claude, ChatGPT or Cursor?

Yes. Connect Viral Loops to Arc0 once, then add your Arc0 MCP URL to Claude, ChatGPT, Cursor, Claude Code or any other remote-MCP client. Each assistant only gets the Viral Loops actions you allow.

Q02

How do users connect Viral Loops?

Users add their Viral Loops api key on Arc0 Connect. It is encrypted in the vault, never shown to the model, and each user can rotate or revoke it at any time.

Q03

Which Viral Loops actions can my agent take?

9 in total: 7 read, 2 write and 0 destructive, such as “update Participant”. Your policies decide which of them each agent may call.

Q04

Can I make my agent read-only in Viral Loops?

Yes. Allow read actions and deny writes in the Viral Loops policy. Your agent can still look things up, and any write it attempts is blocked and logged.

Q05

Can my own backend call Viral Loops too?

Yes. The same Viral Loops connection is available over REST and through the Arc0 proxy, so your product and your agent share one connection per user.

Get started

Plug Viral Loops into your agent.

Your users connect Viral Loops once, under your brand. Your agent gets 9 actions behind your policies, with every call on the record.

Free to build · MCP + REST · Audit log on every plan